YSL Beauty

Members Day campaign 2025

Members Day campaign 2025

Client

Yves Saint Laurent Beauty

Year

2025

ROLE

Art direction | 3D

Tools

Blender, Photoshop

ABOUT

YSL Beauty's Members Day campaign explored the theme of memory through its visual direction, combining a distinctive colour palette with Polaroid imagery.

I developed the art direction and 3D visuals for selected products, translating the existing campaign direction into a series of product compositions. I worked on the composition, texturing and lighting in Blender, then refined the final visuals in Photoshop.

YSL Key Visual

Credits

OKCC Agency Team :
Producer : Jade Marchand

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